It’s back-to-school time, which means new teachers, friends, backpacks, school supplies, and new clothes. Freshening up your little one’s wardrobe for the new school year is a time-honored tradition, and most of us have to admit that it’s pretty fun to shop for new kid’s clothes.
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While back-to-school shopping when we were kids often meant being dragged along to several department stores with mom and trying on a bevy of practical basics, today’s parents have a more accessible, time-saving, and stylish option available. The Dopple is bringing fashion and convenience back to shopping for kid’s clothes with hand-picked clothing drops tailored to specific tastes and delivered right to your door.
A service that takes another thing off your plate
The Dopple was formed from the idea that building a child’s wardrobe can be convenient and fun! Lisa Marino, CEO of The Dopple and mother of two, knows parenting is not always easy. Before The Dopple, she ran Mamas Uncut, a site that provided community and information for parents on everything from family health to must-have products. “There is so much to do when you have littles, and that ‘to do’ list is always growing,” says Marino.
Back-to-school time can be particularly stressful for parents who often have to rearrange schedules, make sure they have purchased everything on the teacher’s supply list, and keep track of a litany of back-to-school events. Marino and her team have built The Dopple to be a source of support and assistance to busy parents who are often overwhelmed trying to “do it all.”
The Dopple clothing subscription service is like having a personal shopper on speed dial. Members can receive stylish, high-quality clothes chosen based on their preferences after taking a style quiz, and the answers help guide the curation of each “drop.” The service carries many well-known brands, such as Stella McCartney and Chloe, which are sure to secure your kid’s position as the best-dressed kid at Meet the Teacher Night. Styles range from minimalist basics made from organic materials to colorful duds that let your littles show off their individuality.
As an added bonus, The Dopple’s members even receive exclusive prices on clothing and access to special seasonal sales. Parents can try the clothes in the drop, keep only what they like, and return what doesn’t work for any reason. The best part? Delivery and returns are always free.
The Dopple simplifies the shopping process for both parents and kids from preschool to pre-teens because, let’s face it, kids are not too keen on hopping from store to store to try on clothes. With The Dopple, subscribers simply tell their personal shoppers how many outfits will be needed for back-to-school, and the shoppers do the rest, curating the perfect wardrobe for your little one. Drops can be designed to cover every day of the school week and special occasions or even be curated to abide by specific dress codes.
The “worst-kept secret in kidswear”
As any parent can tell you, kids can be picky about what they will wear, which can make back-to-school shopping a nightmare. Luckily, the Dopple has you covered with over 500 brands to discover, new looks on the cutting edge of children’s fashion, and a wide variety of prices that fit most budgets.
Many have already jumped onto the subscription clothing drop bandwagon and signed on to let The Dopple curate their kids’ back-to-school look, proving the subscription model to be a popular option for busy parents and fashion-forward kids.
This year, over half (56%) of parents will be doing their back-to-school shopping online. Amid the back-to-school melee, The Dopple has emerged as a ray of sunshine for over-scheduled, time-crunched parents who still want their kiddo to look fierce on the first day. By streamlining the back-to-school clothing shopping process, The Dopple is offering a solution that saves parents time, money, and a bit of sanity. The added flexibility of easy returns and the bonus of member-only sales make The Dopple a must-have for your back-to-school list.
The start of a new school year doesn’t need to be filled with overwhelming dread over every little task that has to be done. Marino and her team have their fingers on the pulse of what parents need and what they want for back-to-school. They have built that know-how into The Dopple, allowing families to start the new school year with more excitement and less stress.
